Have People Stopped Drinking Milk?

woman drinking milk
According to new reports, dairy farmers, milk processors and grocery chains are starting to worry.

Why?

There has been an ongoing decline in U.S. milk consumption, and that decline is accelerating.

The industry “is coming to recognize this as a crisis,” says Tom Gallagher, CEO of Dairy Management Inc., a farmer-funded trade group that promotes milk products. “We cannot simply assume that we will always have a market.”