Networking has been proven to be the most effective way to land a job, grow a business and to advance one’s career. At its core, it’s about relationship building.

It is amazing that so many people dread networking at events. Some find it to be as painful as a visit to the dentist when you haven’t been flossing consistently. Others describe it as a complete waste of time and at best, awkward.  On the other side of the spectrum, there are those who embrace the concept and actively manage their personal brands in order to enhance their networking effectiveness.

Regardless of where you are on the journey, you should ask yourself the question, “How is this working for me?”  Here are two things you can do to be more comfortable networking and yield better results professionally in the process:

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