the great potential in the group as a whole and became instrumental in their success in the early 2000s.
The group eventually parted ways for solo careers. Knowles continued to support and help build the brand of each member through a music company he founded called Music World Entertainment.
“We wanted to approach from a multinational perspective. I had twenty years of marketing and sales experience. I had 20 years of branding and endorsing experience before I got into the music industry. Part of my success was due to the team we were able to build at Music World. We entered in the entertainment, endorsement and branding business.”
The music mogul still runs his entertainment company, working behind the scenes with major acts and rising stars. He values higher education and continues to travel the world for speaking engagements. As an educator, he has served as a professor at several universities.
Knowles also mentioned that in the book Destiny’s Child: The Untold Story, he covers each member’s solo career and addresses why he stopped