I don’t know about you, but I get so tired of articles telling me what is “age-appropriate” for women over 50. “Cut your hair. Grow your hair. Wear longer skirts. Don’t wear shorts. Sensible shoes only. Dress for comfort.” Yada, yada, yada. I don’t believe ANY of that!!
As Jennie Mai, one of the wonderful women featured in the November 2020 issue of O Magazine shared, it’s about dressing “age aspirational,” not “appropriate.” I totally agree. Aspire to be as fashionable as you want to be for as long as you want to be!
The article in O Magazine is titled, “Fashion Comes of Age” showcases women from ages 44 to 72 looking GLAMFABULOUS! It is another indication of the impact of the Baby Boomer market.
We are not going gently into the night. NOT…AT…ALL. U.S. Census and Smart Assets.com research states that Boomers annually spend $548 billion per year, and Gen-Xers follow at $357 billion with women as large spenders on apparel and personal care items. We can rock and roll with our money, so why not keep rocking and rolling with our style?
As a former executive in retail working with top fashion designers, I saw how in years past, clothing designs were geared toward younger women of small sizes.
Now, however, designers have noticed that women come in all sizes and ages, and we are not satisfied with wearing moo-moos as our uniform of choice as we age. For real!
Give me some leggings, a fab top and some great shoes or boots and I’m out the door! Or, in the summer, I have a ball in my Sizzling After 60 t-shirt, cap and shorts, and often get stopped on the street with kudos for wearing them.
Now, keeping your flair and wearing certain items may require those workouts we’ve been talking so much about. But while you are at it, look over your closet, jewelry box, belts, bags and shoes.
What items are your favorites and make you feel GOOD when you wear them? Bring out those things you wore “back in the day,” when you sashayed about your business. I used to have a