… I wanted to choose what Mom wore too.”
Imani says that during her late teens, Sue had got divorced and had lost her confidence. “It broke my heart to see her like that. Mom used to be so glam, wearing amazing clothes covered in sequins or tassels, and I wanted to help her get back to that.”
That’s where the original idea for the online store came from.
“So I helped her turn things around, by picking out trendy and sexy clothes for her and doing her hair and make-up.”
Sue agrees that it was during a time in her life that she was in need of a pick-me-up.
She says, “I was going through a rough patch and wasn’t myself, but then Imani stepped in and I’m so glad she did. She helped me get back on track. Suddenly I was a stylish woman who felt half her age and happier than ever.”
From then on, the pair have been inseparable.