Smize! Tyra Banks takes her brand to the next level. In addition to her affordable, direct-to-consumer beauty arsenal, Tyra Beauty, the OG supermodel delivers a whole new reason to be excited — her first-ever skincare line!
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Keeping women’s precious time in mind, Banks opted for a simple yet effective skincare system, consisting of The Clean Machine, a foaming face wash and turbo cleansing tool all-in-one ($29), The Closer, a skin-soothing, hydrating serum ($39), The Secret Weapon, a microdermabrasion wand ($49), and an 8-minute face mask to brighten dull skin, aka Instant Gratification ($49 for eight masks). There’s a little bit of something for everyone hoping to achieve modelesque glow.
“Everybody knows I love makeup and I’m all about transforming the face into a beautiful portrait—a masterpiece,” the Harvard Business School grad told Allure shortly after the big launch. “What people may not know is that I am also a firm believer in healthy skin-care habits and routines.”
Tyra introduced the products in a series of Instagram posts.