4. Pooka
Like so many of our loved ones do, Dawn Fitch, Founder and Creator of Pooka, became mysteriously ill with no diagnosis in near site. This illness motivated her to explore her passion and love for aromatherapy, and it became the basis for the launchpad she created for her new bath and body product line. She recognized that so many popular products in the industry were saturated with unhealthy, unnatural ingredients and therefore saw an opportunity to create her own products from scratch.
What started out as a flee market sell out brand turned into a full time growing business. The cherry on the top to this success story is Dawn enlisted her three best girlfriends to help manage the business and as a team of four they are making their mark in the beauty industry. Pooka’s lineup includes everything from elbow grease and body mists, to body scrubs and whipped creams.