The 2025 Superbowl was a history-making game of many firsts: From the showstopping performance of Kendrick Lamar during the half-time show, to the head-to-head combat of Jalen Hurt’s Philadelphia Eagles against Patrick Mahommes Kansas City Chiefs, it was the game to watch.
In the end, Hurts led the Eagles to a 40-22 victory over the Kansas City Chiefs in Super Bowl LIX, the star quarterback celebrated with his family, including his fiancée Bryonna “Bry” Burrows.
“It’s been a fun ride,” the Eagles’ quarterback said at the postgame press conference. “I’ve embraced every step. I took great pride in never backing down from a challenge. Always turning my negatives into positives. Turning my weaknesses and making them my strengths. It’s taken a great effort to evolve my game over time and just continue to grow and improve.”
And he’s done more than just ‘grow and improve’ he’s solidified himself as a calm, cool-headed quarterback that knows what it takes to win.
So what’s his secret? The secret is that there is no secret. He puts it all out there for us to see that he surrounds himself with key beliefs that keep him going to become a champion. Here are just a few of those beliefs below.
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His Belief in Women
Hurts used the NFL’s “My Cause, My Cleats” initiative to advocate for women in sports and beyond.
“Women Empowerment” is written on one of the designer cleats for Sunday’s game against the New York Jets, while the other shines a light on the Women’s Sports Foundation, which was created by Billie Jean King in 1974 “to advance the lives of women and girls through sports and physical activity.”
“I thought that was very important to show my support and play a role in equaling out the playing field for women in sports and women all around the world, really, when you talk about them being empowered to truly have equality in whatever field they choose to strive for,” Hurts said.
“My mom [Pamela], she raised me with high character and to do things the right way. She’s a counselor back home [in Houston, Texas] and that’s a perfect platform to impact the people around you, to impact kids around you. I have a sister [Kynnedy] that’s going to be a senior in high school next year and I know she has dreams and aspirations to do special things in her life, whatever it is. And I want her to know that she can do anything she puts her mind to, and know that her brother has her back.”
Hurts also noted that he has a female agent, Nicole Lynn, and marketing agent, Rachel Everett, when explaining why this was an important area of focus for him.
He wasn’t trying to make a statement when he hired an all-female management team to help manage his career both on and off the football field.
“It’s just something that happened very organically,” Hurts, 26, said in a Thursday, February 6, press conference ahead of the 2025 Super Bowl. “[I was] really just seeking out the best and that’s how it happened.”
He continued, “I have a lot of confidence in my team and everyone that supports [me]. Everyone puts their best foot forward [and] they do a great job of being intentional. And honestly, for me, it’s an eye that I don’t have. I’m able to lean on [them] in certain situations, and so that’s something I value heavily.”
His Belief in Giving Back Big Time
Jalen believes youth across the country possess undiscovered abilities and strengths that have not been utilized. He personally has benefited from the light of encouragement and wants to provide that to others. He intends to impact in ways that inspire, educate, and advance the youth. Jalen’s values have been developed from the influence of various communities, readings, and ultimately life lessons. He takes extreme pride and joy in being able to step outside of himself and support uplifting avenues for our youth’s future.
His Belief in Working Hard to Get Stronger
The 2020 second-round draft pick out of Oklahoma led the Philadelphia Eagles to a standout season and into the Big Game for the first time since 2018.
Hurts has proved to be a dynamic quarterback, balancing an effective rushing attack with an impressive aerial game. He is a powerful runner, sitting at 760 total rushing yards going into the Super Bowl. He recently broke the record for most rushing touchdowns in a season by a quarterback, scoring his 15th in the NFC Championship win over the San Fransisco 49ers.
All that success on the gridiron is due in part to his remarkable strength, which he’s demonstrated time and again off the field. Hurts comes from a powerlifting background. His dad was a powerlifting coach and Jalen’s early exploits were widely reported to have started early in high school. The future superstar QB was competing in Texas powerlifting meets when he was as young as 15 years old.
In an interview with “Good Morning Football,” his dad, Averion Hurts, Sr., said it has been a “blessing” to watch his son develop a passion for football.
“It’s humbling as a parent, as a coach, but it’s a great opportunity for him and his teammates,” he said.
As a sophomore in high school, Hurts was squatting 600 pounds of weight and would eventually become regional finalist in the 198-pound weight class.
“I had something on my mind so I got it off my chest and went and got some work in,” Hurts said.
Hurts apparently also squatted as much as former Eagles center Jason Kelce last year, an impressive feat given Kelce plays offensive line and weighed nearly 100 pounds more than Hurts.
“What’s funny is Jason Kelce gives me a hard time about (squatting),” Hurts said on ESPN’s “ManningCast” in 2022. “Sometimes, he catches me squatting the same amount of weight he’s squatting in the weight room. And he’s like, ‘What are you doing this for?'”
Hurts started his college career at Alabama, one of the most dominant forces in college football. Alabama posted a collection of his lifts with an impressive caption for any underclassman: “he might only be a freshman, but Jalen Hurts is one of the strongest people on the entire team.”
At only 200 pounds, Hurts squatted 2.5 times his body weight. He also hit a max bench press of 275 lbs. Wildly impressive for a freshman—especially for a smaller skill player like a quarterback.
Hurts served as starter for Alabama his freshman and sophomore year, leading the team to back-to-back CFP championship games. The Crimson Tide fell to Clemson in 2016, but Hurts lead them to victory in 2017, collecting their 17th CFP championship.
