Shop Black: Black-Owned Self Care Products You NEED To Try!

With the holiday season upon us, we wanted to help you find some ways to #buyblack for you and your loved ones. Black entrepreneurs are running things in any product genre you can think of. Some are small operations, while others can be found in Target and other major retailers. If you need some gift ideas all in the name of self care, this list is for you.

Sweat in Style

These brands are devoted to inspiring people of color to celebrate their culture while focusing on their fitness goals in style. From sweat-friendly apparel inspired by the Motherland, to yoga mats that show off black culture, these brands are just a few that you should get to know for some great gym style:

1. Pru Apparel

“PRU” stands for Power Representation Unity! This brand fuses African prints into chic fitness gear. Cop a